MG&A: Veterinary Market Research: If you could ask your dog ONE question, what would it be?

Have you ever wished you had the skills of Dr Dolittle and could converse with the animals?

We asked dog owners, “If I could grant you one question which you could ask your dog, what would it be?”


Some of the more unusual answers included:

What football team do you support?
Why do you poo inside the house when the back door is open?
Why do pee on the floor at home straight after a 20-minute walk?
Why do your farts stink?
Who do you like best, me or Dad?
Do you hate mum’s singing?
Do you like your fur long or short?

And perhaps the most poignant…

What was life like before you were taken in by the rescue centre?
Who will care for you when i die

If you would like to know more about this research or indeed discuss the possibility of conducting your own bespoke survey, we’d love to hear from you.

We can be contacted at: or contact Mo through LinkedIn

Who is MG&A?

Based near London in UK, Mo Gannon & Associates (MG&A) provides B2B and B2C marketing consultancy and marketing research, specialising in agriculture, animal health and veterinary markets, both in UK and internationally.

MG&A utilises a wide range of quantitative and qualitative methodologies, including several different online approaches, in order to help clients achieve their objectives.

Typical challenges our clients ask us to help them with include…

• Identifying and satisfying market opportunities
• Generating, refining and evaluating marketing activities
• Monitoring market performance

These objectives often include techniques such as Gabor Granger or Van Westendorp pricing models, market segmentation, providing Net Promoter Scores etc.

MG&A also facilitates large group Stakeholder Engagement / Co-Creation Workshops for clients and their customers (this may or may not include de Bono’s Six Thinking Hats). MG&A also facilitates Customer Journey Mapping Workshops. More information can be found at or on LinkedIn

Share This article:Share on FacebookTweet about this on TwitterShare on LinkedInShare on Google+Email this to someone