Veterinary Marketing Article: British Small Animal Veterinary Association’s Companion publication features work on BSAVA membership by MG&A
Mo Gannon was born in Sheffield. She went to Notre Dame High School and then studied at Sutton Bonnington, graduating in 1991 with a degree in Animal Science. She did a PhD at Nottingham looking at The Energy Balance of Pigs Outdoors and then worked in the veterinary industry at Willow Francis (which became Fort Dodge) and Boehringer, before finding her ‘dream role’ as an agricultural and veterinary market researcher. She is now Director at MG&A and has been commissioned to work on BSAVA’s research project to help identify the needs of members in the coming years.
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